From reading the essay answer and evaluating it we have come to the conclusion that it has both positive and negative points. We feel that there was a lot of good analysis in the answer but we feel they need to include a lot more terminology and theories. The answer only included 2 theories which were the Marxist theory and the Althusser theory. Their terminology could be more media specific to enhance their answer and show their media knowledge. Also, although there is a lot of analysis there isn't much on the candidates own opinion. We feel if they included this, the answer would be much improved. We are happy with the examples used in the essay answer as there is a range such as "Eastenders", "Shameless", "Cinderella Man", "2009 Lloyds TSB Advert" and "Facebook"plus many more.
T - Level 2
E - Level 3
A - Level 4
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